The SIA On-Snow Demo makes its return to Winter Park and the Fraser Valley for the third year. The alpine part of the show will be based at Winter Park Resort and the Cross Country will be out at Devil’s Thumb Ranch.
2012 On-Snow Demo/Ski-Ride Fest
Monday, January 30 | 9A – 4P
Tuesday, January 31 | 9A – 4P
The on snow demo follows the indoor show at the Denver Convention Center that runs from Thursday January 26th to Sunday January 29th.
In conjunction with Western Winter Sports Reps Association’s (WWSRA) Rocky Mountain Demo and in partnership with Cross Country Ski Areas Association (CCSAA), buyers can try out the latest gear for ski, snowboard, AT/tele, backcountry, cross country and snowshoe while all other attendees can get some time on the hill with the brands, reps and media. Attendees of the SIA Snow Show and On-Snow Demo/Ski-Ride Fest get free lift tickets and entry to Winter Park and Devil’s Thumb.
The 2nd annual (2011) SIA On-Snow Demo/Ski-Ride Fest at Winter Park Resort and Devil’s Thumb Ranch wrapped up with a record turn-out of 1,750 buyers and two days filled with gear testing, parties and a little competition among friends. The Demo provides the perfect transition onto the slopes after four days of meetings and product demos at the SIA Snow Show in Denver, Colorado. During the two-day Ski-Ride Fest, snow sports retailers and media tested out gear and accessories they just previewed at the Show including ski, snowboard, AT, telemark and backcountry products.
The last two years were packed and lodging was scarce that SIA weekend. Make sure to book your SIA on snow demo lodging now to get the accommodations you will need. This year looks to be bigger with more attendees and more new ski and board products. Plan ahead and plan on a good time at the Winter Park SIAOn-Snow Demo and Festival.
Sarah August 11th, 2011